Loneliness is a health risk. Connection is care.
Research shows…
More than a third of adults over 45 feel lonely, and nearly one in four adults over 65 is socially isolated. For many, the people who once filled a room — a spouse, old friends, the neighbors who knew their name — are no longer there.
The FBI notes that loneliness can drive older adults to engage with strangers, and to trust more readily — which is exactly what the people who prey on them count on. In 2025, Americans over 60 reported losing more than $7.7 billion to fraud, much of it to scams built to exploit a simple wish: to be seen, and spoken to.
Isolation isn't only sad, it's a measurable risk to a person's health, one the CDC compares to smoking, obesity, and physical inactivity. It's tied to higher rates of depression and anxiety, and to a roughly 50% greater risk of dementia.
In a Rutgers University study of older adults, flowers had a measurable effect:
81% of seniors reported less depression
40% broadened their social contact beyond family and close friends
72% scored higher on memory tests than those who received none
That's why this matters.
ReBloom SD can't undo any of this entirely. But we can bring a moment of real contact that says otherwise. It's a small thing. It's also proof that someone was thinking of you.
Sources: CDC; National Academies of Sciences, Engineering, and Medicine; FBI Internet Crime Complaint Center (2025); safnow.org.